Pokemon Town 2025: A Magical Pokemon Experience at Seokchon Lake & Lotte World in Seoul
If you’re a Pokémon fan, there’s an event you absolutely can’t miss! From April 25 to May 18, 2025, the iconic “Pokémon Town 2025 with Lotte” will be held at Seoul’s Seokchon Lake. This event offers a one-of-a-kind experience for Pokémon fans and families with children, making it the perfect destination for a special adventure. Building on the success of last year’s popular “Pokémon Town 2024,” this year’s event is an upgraded version featuring Pokémon Korea’s “Metamon Project,” offering even more content and fun. In this article, we’ll explore the main attractions and exciting activities at Pokémon Town 2025, which will take place around the scenic Seokchon Lake and the nearby Lotte World theme park.
1. Metamon’s Transformation! Large Balloon Exhibits at Seokchon Lake
At Seokchon Lake’s East Lake, you can experience a 16-meter-tall, 18-meter-wide large balloon exhibit, featuring Metamon transforming into Lapras and Pikachu. The balloons are illuminated in the evening, creating a magical atmosphere that offers a unique experience both day and night. While last year’s Pikachu riding Lapras was a hit, this year’s exhibit will feature Metamon transforming into iconic Pokémon, adding a fun twist to the display.
2. Metamon Lawn Photo Zone
At the Lotte World Park’s lawn area, you’ll find approximately 100 Metamon sculptures with various expressions and poses. Visitors can take memorable photos with Metamon, making it a special experience. Additionally, there are Metamon-themed booths and large photo zones for fans to enjoy.
3. Pokémon Experience Programs and Limited Edition Pokémon Merchandise
During the Pokémon Town 2025 event at Seokchon Lake, various Pokémon experience programs will be held. These include photo sessions with Pikachu and Metamon transformed into Pikachu, Pokémon Ga-Ole, Pokémon Scarlet and Violet, and the Pokémon Trading Card Game Pocket experience. A variety of exclusive Pokémon merchandise will also be available for sale, including original limited-edition items and new Pokémon Center products, making this a great opportunity for Pokémon enthusiasts to find rare collectibles.
4. Pokémon GO "1, 3, 2! It’s Metamon Time!" Game Event
During the Pokémon Town 2025 event, there will be a special Pokémon GO event where Metamon transforms into various Pokémon and appears in large numbers in the wild.
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Part 1: April 25–27, 2025, throughout Seoul
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Part 2: May 9–11, 2025, nationwide
From 10 AM to 7:59 PM each day during the event, Metamon will appear in different Pokémon forms such as Lapras, Magikarp, and Pikachu. Players may even encounter shiny Metamon! The probability of encountering these special forms is higher in the Pokémon Town 2025 area.
Additionally, special stickers can be obtained at PokéStops and Gyms, and bonuses such as double Stardust for Pokémon catches and half Stardust for Pokémon trades will be offered.
5. Seokchon Lake Area Collaborative Prize Event
Visitors who spend more than 20,000 KRW at nearby restaurants and cafes can participate in a roulette event at the Songpa Tourist Information Center. Prizes include Lotte World Adventure passes, Lotte Cinema movie tickets, and Pikachu balloons.
6. Pokémon Town 2025 Event Layout
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Metamon Time Capsule: April 25–May 19, 10:30 AM–10:00 PM / 1st Floor Atrium
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Pokémon Experience Program (Pokémon Ga-Ole, Nintendo Switch): May 1–6, 10:30 AM–10:00 PM / 2nd Floor
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Pokémon Photo Time: April 26–27, May 2–5, Lotte World Mall World Park
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Pokémon Trading Card Game (Pokémon Card Shop): April 25–May 18, Weekdays 10:00 AM–8:00 PM, Weekends & Holidays 10:00 AM–8:30 PM / B1F Trevi Plaza
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Pokémon Trading Card Game Pocket Experience Event: April 25–May 18, Weekdays 10:00 AM–8:00 PM, Weekends & Holidays 10:00 AM–8:30 PM / B1F Trevi Plaza
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Metamon Transforming into Lapras & Pikachu Balloon Exhibit: April 25–May 18 / Seokchon Lake
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Pokémon World Adventure Spring Camp: March 2–May 25 / Lotte World Adventure
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Metamon Mass Appearance: April 25–May 18, 10:30 AM–10:00 PM / Lotte World Tower World Park Outdoor Lawn Area
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Pokémon GO Photo Zone: April 25–May 18, 10:30 AM–10:00 PM / Lotte World Tower World Park Outdoor Lawn Area
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Event Dates: April 25, 2025 – May 18, 2025
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Event Location: Seokchon Lake Area
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Songpa Tourist Information Center (Prize Booth): 206 Songpanaru-gil, Songpa-gu, Seoul
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Entry Fee: Free
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Official Website: Pokémon Town 2025